Thursday, 20 September 2012

Digipak- Research

Existing Digipaks- 

Arctic Monkeys- Suck It And See 



This is the front cover used for Arctic Monkeys Album. This is very plain and uses a limited colour palette of black and white which I think works well for an Indie band. This is suggesting to their target audience that their album is all about the music and nothing else matters, all the album is showing is simply the bands name and the album  name. The font they have used is also very simplistic, bold and easy to read. 



The Back cover is very similar to the front cover, the background is the same colour and the colour palette is exactly the same still only using black and white. The bands name 'Arctic Monkeys' is written in the same font as it was written on the front cover and the song names have also been written in the same font as their album cover 'Suck It And See'. The Background is very dull and is still not showing an image of the band on either of the front and back covers. Along the bottom there is a Price, Barcode and also their Record Label. This digipak entails all of the information needed, however it is very straight to the point and does not have any images or colours, which relates well back to the indie genre.

The Kooks- Konk


This is the front over used for The Kooks album 'Konk', this however has a band image on the front of their album cover, but majority of the band members faces are not very visible in the image. This is suggesting to the audience that the band is not important in comparison to the band name 'The Kooks' and their album name  'Konk' which as highlighted using bright colours and lighting. The font is very simplistic and there is limited bright colours used on the front cover, this cover uses a lot of darker colours such as black and dark blue. The band members are also wearing dark smart clothing and generally have longish hair, which slightly covers their faces, suggesting that their image and what they look like does not matter. 


The back cover uses the same dark and dull colours such as blues and black, however on the back this has an image of a stage/set door, the door is opened which I think is suggesting to the audience to listen to their music and to go and visit them at a concert to watch them perform. The font uses for the song names is the same font which is used on the front cover of the album which is used for the album name. The font used is written in white, which is also a plain and dull colour and the font is bold and easily readable, yet it it is a simple font. This back cover also has all the relevant information such as a Barcode, Price and Record Label but does not go in to any further information about the album or band. 

The Black Keys- The Big Come Up



This is the front cover used for The Black Keys album 'The Big Come Up'. The only colours used on this cover is black and white, this makes the cover bold and the white against the black works very well which highlights the name of the band and the album. This cover however has an image of the band members in the middle, however their faces are hidden. Half of the lead singers face is covered with a black shadow only presenting half of his face, and the other band members face is our of focused and has been blurred out. Suggesting he is not as important as the lead singer. The font used is very simple, yet it is bold and big showing to the public that the band name and album name is very important.


The back cover to this album has an image of the guitar on the back, but does not show a visible image of the band members. This image is presented in black and white, which seems to be used a lot with indie bands. By using black and white I think is suggesting to the audience that the band members and advertisements are not important to an indie band. The font used for the song names is very simplistic and is written in white. This back cover has limited information on the back of it, only has the bare minimum information such as Barcode, Price and their Record label.


By Amy Thrush

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